This Autumn, PAUL & JOE launches their best sellers - MOISTURIZING FOUNDATION PRIMER N SPF 15 PA+ with an improved formula in an elegant glass pump bottle and CREAMY MATT FOUNDATION that offers high coverage but feather-like cashmere light finish. Brush on Paul & Joe Limited Edition FACE COLOUR with new creamy luxurious finish in Luna, Harvest Moon and Pagan. Complete the season’s look with Paul & Joe Autumn Winter Make up Collection.
PAUL & JOE MOISTURIZING FOUNDATION PRIMER N SPF 15 PA+ 30ML S$53
The NEW Paul & Joe Moisturizing Foundation Primer provides moisture like a treatment with its new added ingredient - acetylhyaluronate, which has a strong moisturising effect. Significantly boosting overall moisturising effects, it keeps your skin moist, smooth, even out skin tones and creates lustrous skin with a glorious, healthy glow.
Formulated with lustrous oils that fit snugly on skin and foundation, it uses the O/W type high dispersion manufacturing method which is created when the oil and pearl agents in water-based ingredients are dispersed, pearl agents spread out evenly across skin, and the oil then coats over the skin.
Paul & Joe Moisturizing Foundation Primer 01 DRAGEE (Fair Skin), 02 MIEL (Medium Skin), 03 CREME (Colourless)
RESULT : Make-up stays on and maintains the perfect finish of the base make-up all day long. Won’t smear, wear off or become dull. Paul & Joe NEW primer offers natural coverage that makes your bare skin look transparent, enjoy a more beautiful natural moisturized lustrous skin with a glorious, healthy glow.
PAUL&JOE CREAMY MATTE FOUNDATION SPF 20 PA++ (excluding 60) (33g, S$63.00)
Paul & Joe NEW Creamy Matt Foundation provides high coverage while offering feather-like cashmere light soft finish. Powder dispersal are improved as silicon coating are added for coverage ability even in smaller volumes, resulting in beautiful semi-matte skin with a sense of light luminosity finish. The silicon gel’s semi-transparent cosmetic coat adheres snugly on skin, prevents shining and colours from dulling, creates a soft long lasting coverage while blurring the pores. Further, added acetylated hyaluronate keeps skin hydrated all day long. The perfect foundation !
Paul & Joe Creamy Matt Foundation Shades
00 Alabaster A transparent shade for porcelain white skin
10 Ivory A light ochre that gives skin a clear, pure look with no hints of redness
20 Fresh A light pink that gives skin a soft look like one’s natural complexion
30 Clear A medium ochre that hides red or yellow undertones and gives skin a clear look
31 Latte A medium pink that gives skin a natural rosiness
40 Almond A medium natural shade that subdues redness and gives skin a healthy, radiant look
50 Caramel A medium dark that gives skin a tanned look
60 Spice A very dark shade for brown skin tones
PAUL & JOE FACE COLOR LUNA, HARVEST MOON, PAGAN (4.5G, S$37)
Paul & Joe Limited Edition famous duo-colour face colour gives a sheer luminous shine like a pearl all day. Made with new blending formula, soft lightweight smoothing powder acts to absorb excess sebum, creates a smooth base and provides a soft, creamy texture. In addition, “colour fit oil” which is the form of a paste, adhere firmly to the skin and the colour and shimmer stay fresh-looking all day long. Both colours can be mixed and worn together or it could be worn on its own. The carton is printed with pretty PAUL & JOE 2010 Autumn/Winter fabric print.
Paul & Joe New Base Makeup and Face Colours are available at exclusively at Paul & Joe Counter at Isetan Orchard and will be launched at ALT Heeren, Isetan Scotts and Takashimaya on Wednesday 21st September.