Created by Master Perfumer Christine Nagel, Wild Bluebell Cologne from Jo Malon London was inspired by a wickedly whimsical, contemporary fairytale of an English beauty- Wild Bluebell who lets nature run riot for all the right reasons, capturing the most mesmerising scent of the season and the spirit of springtime.
Jo Malone Wild Bluebell Cologne is a light floral scent with fresh bluebell and clove form blended with sweet Lily of the valley, eglantine and jasmine with hints of white amber and musk.
Shot by top fashion photographer, Tim Walker, Jo Malone Bluebell campaign revealed the fantasy, uniqueness, specialty and delight of the fragrance; possessing vitality and infused with lively energy while maintaining the traditional surpassing beauty of the spring carpets of British Bluebell Woods and culture of Jo Malone.
Jo Malone London has generously made a donation to the Woodland Trust to help England stay carpeted with bluebells.
At Jo Malone Press Launch, I felt like Alice In Wonderland who had fallen down the rabbit hole into Jo Malone Wild Bluebell Woods in Spring with sweet bunnies, complete with BlueBell macaroons and English Tea.
Guests were also treated to the new Wild BlueBell Cologne with Jo Malone fragrance layering session with pampering luxurious hand massage.
REVIEW : The bluebell scent is crisp, clean and subtly floral yet uplifting and addictive, perfect for everyday wear.
- Wild Bluebell Cologne 30ml SGD$95
- Wild Bluebell Cologne 100ml SGD$190
- Wild Bluebell Body & Hand Wash 250ml SGD$95
- Wild Bluebell Body Crème 175ml SGD$140
- Wild Bluebell Home Candle 200g SGD$115
Jo Malone Wild Bluebell Cologne, Body & Hand Wash, Body Creme and Home Candle are available at Jo Malone Singapore Boutique located at Takashimaya Shopping Centre, Unit 02-12B, Ngee Ann City. Check out Jo Malone FaceBook for more updates.