Aveda Spring Summer 2013 Catwalks for Water showcased Aveda trends, key looks and colours with Aveda botanically-based high performance hair care beauty products and the launch of Aveda Light the Way Candles for Earth Month.
Designed by the Association School in Madagascar, Aveda Light The Way candle ($35) sale proceeds will benefit the villagers in Madagascar and non-profit organization, Global Green Grants Fund for clean water projects worldwide.
Aveda global artistic directors - Ian Michael Black and Ricardo Dinis, together with Singapore's top hair stylists and salons - Jeric Salon, Kelture, Team Salon, Shunji Matsuo Hair Studio and UrbanHair by GinRich presented their interpretation of Aveda Spring Summer 2013 with eco-fashion designer collection at Aveda Catwalks for Water, Singapore.
AVEDA SPRING SUMMER 2013 KEY HAIR TRENDS WITH RICARDO DINIS, AVEDA GLOBAL ARTISTIC DIRECTOR, HAIRCUTTING
‘Inspiration come from shapes and textures found in nature, and a romantic sensibility reflected in fashion and art. Explore texture with curls, shaping waves, ringlets and ripples and capture Romantic Eras of the past in Aveda’s “Art of Nature.”
"The right cut technique can create texture that doesn’t even exist. Inside -out razor cut, done on wet hair, can enhance natural curl or create instant texture’
AVEDA SPRING SUMMER 2013 KEY HAIR COLOURS WITH IAN MICHAEL BLACK, AVEDA GLOBAL ARTISTIC DIRECTOR, COLOURING
‘Hair color tends to lighten in summer where Aveda Art of Nature Collection is an intermingling of gold and brunette tones. "
‘Natural sun-kissed layers that frame the face, flushed coppers and dark-and-light combinations that mimic sun and shadows.Nature balances color perfectly, which makes these nature-inspired shades and techniques extremely wearable and flattering.’
AVEDA CATWALKS FOR WATER 2013 WITH JERIC from JERIC SALON, SINGAPORE
‘Aveda Spring/Summer 2013 hair color collection are dimensional in hot orange and sand. These are colors that you can imagine during season of spring and summer. The event has also given hairdressing a new dimension of meaning. A way to giving back to society!’
AVEDA CATWALKS FOR WATER WITH SHUNJI MATSUO HAIR STUDIO
‘Aveda Spring/summer hair colors are a celebration of art inspired by nature. We think of blooming flowers in different colors reflecting differently in natural lights. The hair colors give texture and softness to the hair.’
AVEDA CATWALKS FOR WATER WITH TEAM SALON, SINGAPORE
‘Aveda Spring/Summer hair colors present a touch of romanticism from colors of summer such as honey brown and pastel beige.We built our creativity based on shapes of flowers and plants, imagining the softness to hair movement in warm breeze of wind during summer.’
AVEDA CATWALKS FOR WATER WITH KELTURE, SINGAPORE
Performing ‘live’ at Aveda Catwalk for Water is our dedication in raising funds to support clean water projects and we thank all the guests that have contributed through our presentation of Aveda Spring/Summer 2013 hair color collection that is inspired by the shapes of flowers and leaves found in nature.”
AVEDA CATWALKS FOR WATER WITH URBANHAIR BY GINRICH SINGAPORE
The collection was taken from the elements of nature. Colors, shapes & texture were the main inspiration to create the hairstyles, reflective of seasonal changes.
Aveda Spring Summer 2013 Colours - Red orange tones to parts of orange yellow highlights for more dimensional appeal. Natural tones with slight cool brown base , light beige ends.Natural curls or waves with pastel pinkish tones on the ends just to give a feel of sakura flowers and forest tones with wood brownish base and partial of matte green highlights.
Aveda Spring Summer 2013 Catwalks for Water Hair Show Grand Finale with eco-fashion designer collection, handmade from straws, newspapers, plastic bags, jute bags and recycled materials.
Aveda Light The Way candles for Aveda Spring Summer 2013 Catwalks for Water Earth Month Charity Cause are priced at $35 and retails at Aveda Shop in Tangs Orchard, Aveda Spa and at all Aveda Network Salons in Singapore, including Jeric Salon, Shunji Matsuo Hair Studio, Kelture, Team Salon and UrbanHair by Ginrich.